Boart Longyear has appointed Vince Trotta as its new director of global product management and sales operations.

“This is an exciting opportunity to more closely align our product management team with our global sales force. Mr. Trotta brings over 25 years of experience in driving industry-leading product sales in a variety of markets.” says Alan Sides, vice president of products for Boart Longyear. “He has a strong skill set in product management, sales process and productivity improvement that will result in the growth of our global customer base.”

Trotta was most recently a global sales executive for Boart Longyear, and has more than seven years of experience in the heavy mining equipment market.

Previous to joining Boart Longyear in 2011, Trotta worked for Keystone Automotive Operations as its director of western U.S. sales. Prior to that, he worked for GE in a variety of general management, sales leadership, acquisition integration and Six Sigma roles in the United States, China, Brazil and Indonesia.